Transferring from studio into the streets after which on to levels every day can drain an artiste, each bodily and mentally.
In his personal hectic way of life, up-and-coming reggae and dancehall artiste Jay Bankz realised the good thing about ingesting sea moss.
“It’s good for the bodily and psychological well being of human beings, whether or not you are an artiste like me that is all the time working, or a stay-at-home mother coping with the day-to-day tasks, you will notice the distinction once you eat a juice mix blended with sea moss, or Irish moss as we name it again residence,” the artiste advised THE WEEKEND STAR. “When I’ve it, I do know I really feel crammed and I’ve researched that it’s an efficient meal substitute.”
Jay Bankz, given identify Jason Daniels, who studied for a level in chemical engineering on the College of Know-how Jamaica, noticed a gap within the meals and vitamin market, particularly in New York the place he’s at present positioned.
“I’ve pals which have spent as much as US$45 on a bottle of sea moss juice,” he stated. Therefore the delivery of Irie Pure LLC, a line of dietary juices mixed with sea moss, that additionally promotes wellness.
“I made the choice to faucet into the data I acquired in college, plus did some analysis, utilizing books from my now ex-wife, who’s a naturopathic physician, and formally began the corporate in October 2020. Additionally, my first job once I migrated to the US [in September 2010] was really at a juice bar,” he stated. “There’s a area of interest and sea moss is a trending subject within the well being and wellness group. These days, as quickly as you seek for one thing too, it begins displaying up in every single place, and for me, it was sea moss which prompted my enterprise enterprise. I really like making smoothies and juices with all sorts of flavours with it, figuring out it’s serving to somebody.”
The artiste-turned-entrepreneur depends upon Irie Pure and likewise sees the place he’s connecting extra with the Caribbean diaspora as he’s additionally the model ambassador. His latest performances embrace the 59th West Indian Independence Celebration in Hartford, Connecticut, with Freddie McGregor and the Huge Ship Household, in addition to the Summer season Fest in Stratford, with Alkaline.
With a number of songs receiving airplay, Jay Bankz is now making ready to unveil a marketing campaign for an upcoming EP.
Jay Bankz shared, “The subsequent single I’m releasing, Baller, produced by Jungle Jesus Leisure, can be a part of the tracklist. I proceed to put in writing music and examine the subjects that I do know will resonate with a large viewers.”
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